Program builder
Days, supersets, sets, reps, load, tempo and RPE, from a library of over 100 movements. Assign it once and your client has it.
New: replies drafted in your voice
Run your coaching business like it’s 2026
Training, nutrition, progress and chat in one console, an app your clients actually open, and an assistant that drafts your replies in your voice.
Free for 14 days · Nothing charged until it ends · Cancel anytime
Coach AI
Answers in your voice.
You decide what sends.
Every coach loses hours a week to the same twelve questions. The assistant learns how you answer them, drafts the reply, and waits for you.
- 1
Trained on your words
Upload your chat exports, plans, FAQs and policies. Drafts are grounded in what you have already written, not in a generic fitness model.
- 2
Drafted in your voice
Set the tone, the languages you coach in and the lines you never cross. Medical questions come to you instead of being answered.
- 3
Approved by you
Every draft waits in one queue across all your clients. Approve, edit or reject, and it arrives as an ordinary message from you. Automatic replies only for the clients you switch them on for.
Included on Thunder and Hurricane.
Everything you coach with
One console
instead of five subscriptions
Plans, progress, chat, payments and automations, built to work together, so a change you make reaches your client at once.
Progress updates
Measurements and photos on the cadence you set, with a reply thread under every update.
Meal plans
Built from a starter library of over 100 foods, with the macros for every meal and every day worked out as you go.
Chat
Text, voice notes, video and files in one inbox, with drafted replies waiting inline.
Packages and payments
Sell packages with trials and coupons on your own Stripe account. The money goes straight to you.
Automations
Onboarding flows that assign a plan, send a welcome and share a resource on the days you set.
And the rest
- Habits with streaks
- A resource vault for guides and PDFs
- Team seats, from Thunder
- CSV import with a dry run
- Your own domain, on Hurricane
Client app
An app your clients
will actually open
Today’s training, meals, habits, progress and chat in one place, in the browser on any phone, tablet or laptop.
- Your logo, your name and your colour throughout, from Thunder
- Your own subdomain, or your own domain on Hurricane
- Workouts logged set by set, even in a gym with no signal
Free for 14 days on Light and Thunder
Simple pricing that scales with your roster
Light and Thunder start with a 14-day free trial. Hurricane is set up with you: ask us for a quote.
Every plan includes the full coaching loop — builder, progress updates, habits, chat and client payments. The tiers buy reach and branding, never the coaching.
Questions, answered
Try it with your clients,
free for fourteen days
On the plan you pick. Nothing is charged until the trial ends, and you can cancel before it does.